Chef Jay started out just like the name would suggest, a chef! After working in high end Las Vegas hotels Chef Jay eventually began providing local health clubs with healthy style, nutritious baked goods. Soon Chef Jay started getting calls from people outside the Las Vegas area who wanted him to ship them these "delicious protein bars". Since then he has devoted his life to producing the best tasting, healthiest bars available. He even still makes them himself (with a lot of help from his team members) in the heart of Las Vegas, although he has since moved out of that muffin shop and into that dream kitchen and facility that he has always wanted. Chef Jay and everyone hope you enjoy eating their protein bars as much as they enjoy making them!