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Back in 2001 our creator had an epiphany after seeing how his country had become one of the unfittest and unhealthiest countries in the world; his mission was to turn that on its head, and as they say the rest was history. Here at iSatori we have dedicated ourselves to being the brand that people associate it with terms like most loved, talked-about, well respected and sought after nutritional products and solutions for building sound body, while living a longer happier more fulfilling life.